Free Resources
Free Guides, Templates & Tools
Practical resources to help you grow your business online — checklists, guides, and templates used by our team and clients.
Complete SEO Checklist for Ghana Businesses
A step-by-step checklist covering technical SEO, on-page optimisation, and local search — specifically for Ghanaian businesses.
Website Project Brief Template
Capture all the information your developer needs before starting. Fill in this template to avoid costly scope changes.
Digital Marketing Budget Guide
How to allocate your marketing budget across SEO, paid ads, social media, and email — with real benchmarks for Ghanaian SMEs.
Social Media Content Calendar
A 90-day content calendar template for Facebook and Instagram. Pre-built with post categories and scheduling tips.
Beginner's Guide to Google Ads in Ghana
Everything you need to run your first Google Ads campaign — from account setup to bidding strategy and tracking conversions.
Email Marketing Starter Templates
5 ready-to-use email templates: Welcome email, promotional email, newsletter, abandoned cart, and re-engagement.
Brand Identity Worksheet
Define your brand voice, values, target audience, and visual style with this structured worksheet.
Website Speed Optimisation Guide
Why page speed matters and how to fix common issues — without a developer. Includes free tools for testing.
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